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Fundamentals of Business Economics

level of course unit


Learning outcomes of course unit

Students acquire basic general business studies skills. They are familiar with different business-related sub-areas, their problems as well as solutions and master business-related fundamentals.

Graduates are able to:
- identify different business-related sub-areas and present their problems and solution methods.
- understand and explain relationships between business-related sub-areas.
- apply business-related specialist vocabulary correctly.

prerequisites and co-requisites

not applicable

course contents

- Overview and content analysis of the most important thematic areas/problems in business studies.
- Definition and basics of business studies within the framework of economics.
- Business studies as science and differentiation from national economics, management studies and management.
- Constitutive company decisions (legal forms and selection of location).
- Functional company decisions (basics: procurement, production, sales, accounting and capital management).
- Business-based decisions taken by executives: management and ethics, strategic planning and monitoring, staff and organization (structural organization and operational organization).

recommended or required reading

- Thommen Jean-Paul, Achleitner Ann-Kirstin: Allgemeine Betriebswirtschaftslehre, 6. Auflage.- Wiesbaden: Gabler Verlag, 2009
- Lechner K.; Egger, A.; Schauer, R.: Einführung in die allgemeine Betriebswirtschaftslehre.- Wien: Linde, 2008
- Wöhe, G.: Einführung in die Allgemeine Betriebswirtschaftslehre.- München: Vahlen Verlag, 2008

assessment methods and criteria

Standardized exam (Multiple choice and short answers)

language of instruction


number of ECTS credits allocated


planned learning activities and teaching methods

Lecture, group work, presentation and task discussion

semester/trimester when the course unit is delivered


course-hours-per-week (chw)


name of lecturer(s)

Dr. Märk Stefan

year of study


recommended optional program components

not applicable

course unit code


type of course unit

compulsory (lecture)

mode of delivery

In-class course

work placement(s)

not applicable